Our General Managers

Peter G. Henriques - General Manager
Peter G. Henriques - General Manager
Peter G. Henriques - General Manager

With over 30 years of working experience, I have always enjoyed taking on new challenges and opportunities. Over this time, I’ve had the opportunity to work with many people who have shared the same outlook, and as a team we have been able to deliver some remarkable achievements together.

CTBAT International is a new business which makes the environment such an exciting opportunity for us all. CTBATI is a Joint Venture between China Tobacco and British American Tobacco. Being part of this unique partnership opens the path for creativity and inspiration as well as learning from and leveraging the strengths of these two great businesses.
 
CTBATI manages two leading tobacco brands in China and internationally. State Express 555 has a rich 100-year tradition of delivering premium tobacco to its consumers globally. Equally, Shuangxi has been the leading consumer choice in tobacco throughout China. Our brand portfolio has us marketing SE555 worldwide and introducing Shuangxi to consumers outside of China.
 
Our Hong Kong based organization allows us to tap into the dynamic talent pool and entrepreneurial mind-set environment that Hong Kong offers. Furthermore, great talent from both China Tobacco and BAT provide the bridge to the resources of both shareholders. Hong Kong’s close proximity to mainland China and the city’s international connection provide easy access to our markets and consumers.
 
Our aim as a business is to be a truly global, competitive tobacco company that is recognised for its high quality products. With our business structure, expertise, resources and people, we are well on our way to meeting this aim.

 
Wang Xiao Nan - Deupty General Manager
Wang Xiao Nan - Deputy General Manager
Wang Xiao Nan - Deupty General Manager

Founded in the captivating and prosperous city of Hong Kong, CTBATI brings in world leaders of all professions, this offers an inspiring environment that shaped by excellence and enriched by diversity, our determined motivation and constant commitment drive the business internationally in full speed.

Our team come from different countries and regions, with different languages and culture, we meet in Hong Kong for one vision and we work together for success and accomplishment.

Inherited the principle of strong cooperation, effective communication and successful innovation, CTBATI has built a winning partnership in this joint venture. We will continue striving for the interest of shareholders, working for the benefits of employees and fulfilling customer needs. It is a remarkable journey that starts up in Hong Kong, develops in China and flies to the world.

CTBATI is committed to building Shuangxi as a heritage brand and bringing to the world its unique oriental culture, by leveraging the opportunity of one belt one road, Shuangxi will be made as a global success. We are a company built amongst tradition and innovation, that empower us to establish State Express 555 as a world class British Virginia tobacco brand, with strong brand equity and at the same time progressive through times. We are to drive our success in China with an expanding footprint in Asia Pacific and other part of the world.

Being a market leader in marketing and operation, CTBATI continue striving excellence in meeting customer needs. The solid foothold in key cities enables us to expand business with a consumer led and defined marketing approach. We drive our success and growth through insight based research, robust market intelligence and progressive work stream.

It is hard to express my passion and enthusiasm in words. We are pragmatic and conscientious to accomplish our vision and believe our determination will be rewarded. With the strong support of CNTC and BAT, our management is strongly committed and ready to unveil the next legend in tobacco industry.